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News Express

On April 1 EP

2017-04-01 12:21:03

On April 1, EP collection show is held in Wuzhen International Internet Exhibition& Convention Center. EP, with the contemporary design language and aesthetic, integrate quality, art and color to create a kind of delicate, elegant, fashionable style and way of life for contemporary women. EP fashion aesthetic derives from the detailed observation of modern urban women and the capture of the current trends; The perspective of global fashion is combined with the inspiration from contemporary Chinese life style to deduce and create a international fashion brand that integrates Chinese and western aesthetics. 

What EP shows is delicate, elegant and feminine style feature. The integration of classical design and fashion trends reveal the attractive, confident and vigorous female beauty. EP women have a rich life, find their own value in business, also know how to run family and enjoy the family, and harvest the true side of life. 

The ultimate pursuit of quality and understanding of the Oriental female demands EP to strive for perfection in fabric, cutting, technology, design and color, etc, and finally precipitate a unique brand value. The brand always selects good fabrics, seeks the innovation on the texture, and aims to improve the wearing feeling; The unique tailoring and modelling, perfectly show the gentle curve of the Oriental women; Represented by embroidery, a variety of exquisite the technologies add delicate details; Also, the designer is good at dealing with all sorts of art design. While keeping fashionable, it create more desirable commodity story. 

Representative gene collection impressed people deeply. Red is the symbol color of EP, and it is taken from the pure Chinese red. The designers in each season deduce the classic red charm with different inspirations and also endows red with rich connotations. Dress is the individual product that EP has been highly valued. The dress collection, created from the "golden rule", reveals delicate feminine beauty. 

The delicate and elegant atmosphere in physical stores is an indicator of EP fashion style. No matter the life hall, a symbol of the flagship store, or stores in shopping centers and malls, EP has more than 500 stores More than 210 cities in China, including Beijing, Shanghai, Guangzhou, Shenzhen and Macau etc.. The Online official flagship stores have been among the top similar brands. 

Delicacy, elegance, and following the fashion to live in the present. EP, with international fashion perspective, brings beauty for women in contemporary China. By the value advocacy of balance, love and happiness, the brand shares the exquisite life style. 

 
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